General structuring principles

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Good structure is even more important than good content. It doesn’t matter how excellent your content is: If you have a poor structure, nobody will find and read this excellent content.

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Universal principles

While some of the more specific rules apply only to particular structural levels such as documents, sections, or topics, the most important basic structuring rules apply universally:

Don’t try to please everybody

Make it goal-centered

Layer information

Split complex information

Find the right amount of redundancy