content / contents

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Use content when you mean substance, information, or valuable data.

Use contents when you mean individual items inside something that can be picked out and listed. You can also use contents when you mean things that are written in a book, magazine, letter, or other document.

Yes:

The database has no content.

(means: There may be many bits and bytes stored in the database, but they don’t make much sense.)

Yes:

The database has no contents.

(means: The database is actually empty and doesn’t contain any data.)

Yes:

The sugar content is 50%.

Yes:

Writers know that producing good content takes a lot of work.

Yes:

The contents of the document are confidential.

Yes:

The chapters are listed in the table of contents.